Zarla is an AI website builder that helps small businesses get a professional website online in minutes. Most of our customers are local businesses, like tradies, salons and clinics, and they need to show up when nearby customers search on Google. We're looking for a hands-on local SEO expert to help us make Zarla sites rank better and to teach our team what actually works.
What you'll do
- Audit how Zarla-built websites are set up for local search, including on-page structure, schema markup, page speed, and how they connect to Google Business Profile.
- Recommend product improvements that help every Zarla customer rank better without extra effort.
- Run live training sessions with our team on local SEO tips, tricks and current best practice.
- Work directly with Zarla customers to help them improve their local rankings, through one-on-one sessions, webinars and support questions.
- Create YouTube videos and other tutorial content, such as guides and short how-tos, that teach customers local SEO step by step.
- Create a practical playbook and checklist we can share with customers.
- Answer questions as they come up while we build out SEO features.
What we're looking for
- 3 or more years of hands-on local SEO work, with clear examples of businesses you've moved into the Google map pack.
- Strong knowledge of Google Business Profile, citations, reviews, local schema and technical SEO.
- Comfortable on camera, with examples of tutorial or teaching content you've made.
- Experience with website builders or SaaS products is a big plus.
- You're good at explaining things simply and enjoy teaching.
The details
This is a remote, full-time role paying US$5,000 to US$8,000 per month.